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Six phases · One for every moment

Match the Moment.

Clean drink mixes for the moments that make up your day: training, deep work, mornings, long afternoons, recovery and rest. Every active ingredient and its amount is on the front of the box.

Find your phaseClaim a founder spot
phases, one per moment
6
sugar in FOCUS
0 g
phase with caffeine
1
PHASERA FOCUS carton and stick pack in Mandarin, with mandarin oranges

Deep work

FOCUS

Mandarin · Launching first

  • Caffeine100 mg
  • L-theanine200 mg
  • Vitamin B126 mcg

Proposed formula · pending final review

Show a phase

Explore FOCUS

  • Every amount on the front of the box
  • Caffeine in one phase only
  • Stim-free pre-workout
  • Melatonin-free evening mix
  • 30 single-serve sticks
  • Zero sugar in FOCUS
  • Say it “phase era”

The lineup

Six phases.
One for every moment.

Each phase has its own color, its own flavor and its own job. Pick the one that fits what you're about to do, and skip the ones that don't.

Filter the lineup

Showing 6 of 6 phases.

Amounts shown are from proposed formulas and are pending final review. Packaging shown is a concept.

Find your moment

What does your day need right now?

Slide through a typical day and see which phase matches. It's a guide, not a schedule. You don't need every phase every day.

Deep work

Lock in.

When the work gets deep. Reach for FOCUS: caffeine paired with L-theanine and vitamin B12, with zero sugar.

Or jump to a moment
PHASERA FOCUS carton and stick pack in Mandarin, with mandarin oranges

FOCUS

Mandarin

  • 100 mgCaffeine
  • 200 mgL-theanine
  • 6 mcgVitamin B12

Proposed formula · pending final review

See FOCUS

Clean products

Real numbers,
not marketing.

You shouldn't need to flip a box over to know what you're drinking. So we put it on the front.

  1. The dose is on the front

    Each box lists its three key actives and their amounts above the phase name, right where you look first.

  2. No hidden blends

    Every active ingredient in our proposed formulas comes with its own amount. No proprietary blends to hide behind.

  3. Caffeine only where you expect it

    FOCUS is the one phase with caffeine. POWER is stim-free and REST is melatonin-free.

Compare every formula

Read the back

Concept label artwork. Other ingredients, allergen information and final directions are pending manufacturer confirmation.

At a glance
PhaseKey actives (proposed, per stick)
POWER3 g L-citrulline · 500 mg Beetroot extract · 200 mg Sodium
FOCUS100 mg Caffeine · 200 mg L-theanine · 6 mcg Vitamin B12
NOURISH500 mg Vitamin C · 25 mcg Vitamin D3 · 10 mg Zinc
HYDRATE500 mg Sodium · 250 mg Potassium · 60 mg Magnesium
RECOVER5 g Creatine · 480 mg Tart cherry · 300 mg Sodium
REST200 mg Magnesium · 2 g Glycine · 200 mg L-theanine

Proposed formulas, pending final review.

A box and stick pack of PHASERA HYDRATE on a sunny kitchen counter next to a glass of pineapple drink

Made for real days.

Tear, pour, stir. A stick in your bag, your desk drawer or your gym kit, ready for whatever comes next.

Meet HYDRATE

Real results

Results come from real people.

We haven't launched yet, so you won't find star ratings or glowing quotes here. When PHASERA ships, reviews will come from the people actually drinking it, and we'll show them unfiltered.

Be one of the first

  1. You try it in your moment

    Before a lift, during a study block, at the end of a long day. Whatever phase fits.

  2. You tell us how it fit

    Taste, mixability, how it worked into your routine. The good and the not-so-good.

  3. We publish what you say

    Reviews go up as written. No paid ratings, no cherry-picking, no made-up quotes.

Your review could be the first one here.

Reviews open when FOCUS launches.

The Founding 500

Be one of the first 500.

The first 500 people to reserve a box become PHASERA founders: a founder number, your first 3 boxes at $19.99 (regular $30), a numbered Founders Edition box and a say in what we make next. Reserving is free. You only pay once the final formulas are set and boxes are ready.

  • Your founder number

    Founder #001 to #500, given out in the order people reserve. It's yours for good.

  • $19.99 boxes

    Your first 3 boxes at $19.99 each (regular $30).

  • Founders Edition box

    Your first box ships in a Founders Edition box marked with your founder number.

  • A say in what's next

    A founders-only group with first looks at new phases and votes on things like the next flavor.

Start from a preset
Or choose your phases

Your box

FOCUS + HYDRATE + REST

Founder price

$19.99Regular price $30 a box

First 3 boxes, first 500 founders · 30 sticks, split across your phases

Boxes

1

Free to reserve. No card needed. Est. first shipments Spring 2027.

  1. 01

    Reserve free

    Pick your phases and how many boxes. No card, no payment, no commitment. The first 500 get a founder number.

  2. 02

    See the final label

    Formulas are pending final review. Before anyone pays, we email you the final label for every phase in your box.

  3. 03

    Confirm and pay

    When boxes are ready to ship, we email you a link to confirm at your founder price. Change your mix or skip it entirely.

  4. 04

    First boxes ship

    Estimated Spring 2027. If that changes, you'll hear it from us first.

Be first in line.

FOCUS launches first. Join the list and you’ll hear the moment it’s ready. Your email is all we need.

  • Launch timing for FOCUS
  • Final ingredient amounts as soon as they're locked
  • No spam. Unsubscribe from any email

FAQ

Questions, answered.

Can't find yours? Contact us

What is PHASERA?

PHASERA (say it “phase era”) makes drink mixes for the different moments of your day. There are six phases: POWER before training, FOCUS for deep work, NOURISH in the morning, HYDRATE all day, RECOVER after training and REST in the evening. You pick the one that fits what you're doing.

Which product launches first?

FOCUS, a zero-sugar drink mix with caffeine, L-theanine and vitamin B12. The other five phases follow later.

Can I buy PHASERA now?

Not yet, but you can reserve a box for free. Build a 30-stick box with any mix of phases. The first 500 people to reserve become founders and get their first 3 boxes at $19.99 (regular $30). No card is needed and nothing is charged.

What is The Founding 500?

The first 500 people to reserve a box. Each one gets a founder number (#001 to #500) in the order they reserved, their first 3 boxes at $19.99 each (regular $30), a first box that ships in a Founders Edition box marked with their number, and a place in a founders-only group with first looks at new phases and votes on things like the next flavor.

What if all 500 founder spots are taken?

You can still reserve for free. Your box is held at the regular price of $30, and you'll be first in line when boxes ship. Your confirmation tells you which one you got.

When do I pay for a reserved box?

Only when boxes are ready to ship, estimated Spring 2027. We'll email you the final label for each phase in your box and a link to confirm and pay: $19.99 a box on your first 3 boxes if you're a founder. If you don't confirm, nothing happens and you're never charged.

Can I change or cancel my reservation?

Yes, any time, and it costs nothing. You can change your mix when you confirm, or reply to any of our emails to cancel. A reservation isn't an order.

What if a formula changes before my box ships?

The amounts shown now are proposed and pending final review. If anything in your box changes, you'll see the final label before you're asked to pay, so you can decide with the real numbers.

Are the ingredient amounts final?

Not yet. The amounts shown are from our proposed formulas and are pending final review with our manufacturer. Every amount will be confirmed on the label before anything is sold, and we'll update this site to match.

Which phases contain caffeine?

Only FOCUS. POWER is stim-free, and NOURISH, HYDRATE, RECOVER and REST are caffeine-free.

Where are the reviews?

We don't have any yet, because nothing has shipped. We won't invent them. After launch, we'll publish what real customers and founding testers tell us.

How do I get launch updates?

Join the launch list with your email. You can add the phase you're most interested in. We'll only use your email for PHASERA news, and you can unsubscribe from any message.